Inventor & Developer Dr. Noboru HORIGUCHI. Ph.D., M.D.

Doctor of Medical Science
President of "Environment, Negative-Ion Medical Science Institute"

Born in 1936, at Hokkaido , Japan , he has been researching "medical science of Negative-Ion" for 35 years. And he has been making clinical data known to the public.

Therefore, he has been flourishing as a leading authority of "medical science of Negative-Ion (Reduction-ion)" which is frontier of advanced medical practice for 21 century.

He has invented and developed "ion exchange unit" that generates "Negative Ion" for the first time in the world. The "Negative-Ion" is negative cluster ions of nature, of natural universe. Moreover he has developed "Medical Instruments of Negative-Ion (negative cluster ions)" and "Mi Air Clinic (Air cleaning device generating negative cluster ions)" incorporative the "ion exchange unit". In another respect, he is famous as a researcher of neutralizing static electricity.

WHIFFS OF FRESH AIR

Indoor air pollution like cooking fumes, cigarette smoke, dust and pollen can build up rapidly indoors to levels much higher than those usually found outdoors. This, in turn, can be very harmful to your health.

Well, now you can breathe cool, clean air in the comfort of your own home with the SERUMI Mi Air Clinic.

Created in Japan by Mr. Noboru HORIGUCHI Ph.D., M.D., this air refiner generates Negative Cluster Ions, replicating those found in natural atmospheric environments, Natural Negative Cluster Ions are produced inside the pores of a special pumice stone in the Mi Air Clinic Ion Converter by compressing electrons between two electro plates.

The result is the formation of free negative ions that eventually attract oxygen molecules to form small cluster ions. These ions eliminate toxic substances and eliminate static electricity found in the environment.

The SERUMI Mi Air Clinic generates enough Negative Cluster Ions to fill a 25m² room with fresh air and produces 10,000 - 30,000 cluster ions at a distance of about five meters from the output (Certified by PSB, Singapore; report available upon request).

This light and portable equipment restores nature's balance to the atmosphere within the four walls of your home.

Published Works

• Health resurged by Minus-Ion (Negative Cluster Ion); Published by Kenyukan Company
• Minus-Ion will save the Era of Life- crisis; Published by Kenyukan
• Minus-Ion will change Medical Science; Published by Kenyukan
• Source of Nature and Life; Published by Kenyukan

Air Clinic: Negative Cluster Ions Generator

Like a waterfall, SERUMI Air Clinic charges the air with Negative Cluster Ions to :

• Eliminate and inhibit airborne allergens, bacteria, viruses, germs and fungi
• Reduce and eliminate radiation from computers, TVs, mobile phones, electronic and electrical appliances
• Purify and clear odors, dust, pollen and smoke
• Neutralize and eradicate toxic chemicals and positive ions produced by air pollution, free radicals, UV rays and electrostatic charge to give you natural, invigorating mountain-fresh healthy air.

The Patented Ion Exchange Unit Invented by a Japanese Medical Scientist

The medical scientist, Dr Noboru Horiguchi, invented the world's first Ion Exchange Unit in 1990, which generates negative-ions equivalent to nature. A Patented Ion Converter install in the air purifier generating Negative-Cluster-Ions was finally released in 1998 from SERUMI Medical Instruments which have jointed development.

However, they had already been invented around 35 years ago by a medical scientist in Japan, who considered whether the state of the basin of a waterfall filled with Negative-ions could be re-created in the room.

How to Re-create the Equal Negative-ions Occurred in Nature

In many catalogs of air cleaning devices, except Serumi, Negative-ions are referred to be generated in the devices. But those devices produce not Negative-ions of Nature, but ions formed electronically.

The Ion Exchange Units installed in Serumi air purifiers enable to generate equivalent Negative-ions occurred in Nature, Reduction-ions.

The original technology, by which natural porous stone cause chemical reactions and create Reduction-ions, is patented by Dr Noboru Horiguchi and used in our manufactured articles.

Active Oxygen vs Negative Cluster Ions

If active Oxygen makes metal corrode, imagine its effect on your body. Negative cluster ions neutralise active oxygen and boost the ion balance to create health promoting mountain-fresh air.

Type of Negative Ions in our environment

Mi Air Clinic Converts Positive Ions Into Negative Cluster Ions

Before and After effect of using SERUMI Air Clinic

All data provided by courtesy of Medical Institute of Japan National Negative Ions, (All Rights Reserved)

Serumi Negative Cluster Ions converts city-air into mountain-fresh air: